top of page



Terms of Use, Conditions and Legal Information 

Terms and Conditions updated on 11 July 2019 

For the purposes of all references within this website and LOUIE DANIELE ®   is herein referred to as “LD” or “LD website” 

LD provides this site as a useful resource for diamond shopping, and a retail location for certified loose diamonds and fine jewellery. These are the terms of use for our website for orders shipping to addresses in the South Africa, Botswana, Mozambique, Namibia, Zambia, Tanzania, Malawi, Lesotho, Swaziland, Mauritius, Madagascar, United Kingdom, Australia, New Zealand, Hong Kong.   

Please read these terms and conditions ("Terms and Conditions") carefully. By using this website, you agree to be bound by the Terms and Conditions described below. If you do not agree to all of these terms, please do not use this website or make any purchase from it.

These Terms and Conditions govern your use of, and any purchase from, the LD website, and constitute an agreement between you and LD. LD  reserves the right to change or modify any of these Terms and Conditions or any policy or guideline of this site at any time, and in its sole discretion. Any changes or modification will be effective immediately upon posting of the revisions on this site. Your continued use of this site following the posting of its changes or modifications will constitute your acceptance of such changes or modifications. Therefore, you should frequently review these Terms and Conditions and any other applicable policies from time-to-time to understand the terms and conditions that apply to your use of this site. If you do not agree to the amended terms, you must stop using this site. 

If you have any queries or concerns about our Terms of Use, please feel free to write to our Customer Service Department at or call us on +27 87-700-1170
(Customer Service hours: Weekdays 9:00 – 17:00) 

Our Terms of Use Include: 
Web Content 
Acceptable Uses 
Suggestions & Comments 
Links to Other Websites or Third Party Sites 
Suspected Violations of these Terms of use or Unauthorised Uses 
Education Section, Buying Guides, Buying Recommendations 
Service, Product & Certificate Information 
Jurisdiction and Governing Law 
Contact Information 
Product and Availability, Pricing 
International Shipments 
Importer of Record 
Delivery and Insurance 
Order Cancellation and Returns 
Comparison Purchasing 


Copyright © 2013 - 2022 Louie Daniele . All information, text, logos, images, graphics, site design, software and other content are the copyrighted work and exclusive property of Louie Daniele, its subsidiaries, its affiliated companies and its licensors and are protected by Z.A.R. , U.K, U.S. and international copyright laws. Any reproduction, modification, distribution, transmission, republication or display of the content on this Website is strictly prohibited.

Louie Daniele  hereby authorises you to use all material published on solely for your own personal, non-commercial or educational use in support of Louie Daniele  services. No other use of the Content is authorised. Any unauthorised use of the materials appearing on this Website may violate copyright, trademark and other applicable laws and could result in criminal or civil penalties. This Website or any portion of this Website may not be duplicated, copied, reproduced, posted to other sites, transmitted, displayed, performed, distributed, rented, sub-licensed, altered, stored by subsequent use, otherwise used in whole or in part in any manner or otherwise exploited for any commercial purpose that is not expressly permitted in writing by Louie Daniele .


The trademarks which cover trade names, logos, emblems, slogans and other service marks, displayed on this Website, are the property of Louie Daniele , its affiliated companies and its licensors. These trademarks may be registered in Z.A.R. , U.K, U.S. and other countries. You are not permitted to use these trademarks in any manner, personally or commercially without the prior written consent of Louie Daniele. The use of any trademark on this website is strictly prohibited, except that the news media and news organisations are permitted to download Louie Daniele 's trademarks and logo from specifically designated pages for media and news purposes only, so as to benefit Louie Daniele, its products, and its services and not to promote any other product or service. The permission granted to the news media and news organisations to use such trademarks and logo may be revoked at any time. All other trademarks not owned by Louie Daniele  that appear on this Website are the property of their respective owners, who may or may not be affiliated with, connected to, or sponsored by Louie Daniele.


Web Content
The materials on this website, which may include text, logos, images, graphics, site design, artwork, audio clips, video clips, software and other content, are provided by Louie Daniele  for informational purposes only. By accessing this Website or printing or downloading any content, you agree to be bound by the terms and conditions set out in this page. If you do not agree to these terms and conditions, please do not access the Website or print or download any content.
At LD, we make every attempt to ensure that our online catalogue is as accurate and complete as possible. In order to give you the opportunity to view our products in great detail, some products may appear larger or smaller than their actual size in our photographs; and since every computer monitor is set differently, colour and size may vary slightly.


The Website and its materials are provided on an "As Is" and "As Available" basis. Louie Daniele  makes no representation or warranties regarding the accuracy, correctness, completeness, suitability, availability or operation of the Website and the content of the Website. All the contents of this Website are for general information or use. Louie Daniele  is not responsible for any incorrect or inaccurate content posted on the Website due to any reason or by any person.

Louie Daniele  does not warrant that this site or the server that makes it available are free of viruses or other harmful components or that use of this site will be uninterrupted. Louie Daniele  assumes no responsibility for any error, omission, interruption, deletion, defect, delay in operation or transmission, communications line failure, theft or destruction or unauthorised access and/or attempt to make unauthorised access available, or alteration of, user and/or Member communications. Under any circumstances, Louie Daniele  will not be responsible for any loss or damage to any persons resulting from anyone's use of the Website or the service and/or any content posted on or transmitted to Louie Daniele 's Members.



Acceptable Uses
You may use all informative material available on this Website solely for your own personal, non-commercial or educational use. You may not harm the Website in any way or otherwise use the Website in any improper manner, including, but not limited to hacking into the site´s systems, spoofing or faking email headers or slowing or stopping the functionality of the site.

You may use this Website either as a registered member or as a site visitor for legitimate purposes only. In the event you register with us, you agree to provide true, accurate, current and complete information about yourself as prompted by the registration form. If you provide any information that is untrue, inaccurate, not current or incomplete, or Louie Daniele  suspects, for any reason, that such information is untrue, inaccurate, not current or incomplete, Louie Daniele, in its sole discretion, has the right to suspend or terminate your account and refuse any and all current or future use of the site.

You may need to give your email address and password in the registration process for signing in as a Registered Member. You are responsible for maintaining the confidentiality of your account information and passwords, and are fully responsible for all activities that occur under your account. You agree to (a) immediately notify Louie Daniele  of any unauthorised use of your signing in information or any other breach of security, and (b) ensure that you exit from your account at the end of each session. Louie Daniele  will not be liable for any loss or damage arising from your failure to comply with the above given information.


These Terms of Use will be applicable to every visitor of this Website. Upon breach of any such terms by you, Louie Daniele  reserves the right to terminate your account with immediate effect.


Suggestions & Comments
Please note that any information, materials, suggestions, ideas or comments submitted to Louie Daniele  shall be deemed not confidential. You hereby grant Louie Daniele  an irrevocable and unrestricted license to use, modify, reproduce, transmit, display and distribute such information, materials, suggestions, ideas or comments for any purpose whatsoever.



Links To/From Other Websites or Third Party Sites
This Website may contain links to other Websites that are operated and maintained by third parties. Any such links are solely provided for the convenience of the users of Louie Daniele . These third party sites are not under the control of Louie Daniele  and we do not monitor or review the content of such sites. Access to such websites is at your own risk and Louie Daniele  is not responsible for the accuracy or reliability of information, data, opinions, advice or statements made on such sites. Louie Daniele  will not be responsible or liable, directly or indirectly, for any damage or loss caused or alleged to be caused by or in connection with the use of or reliance on any such content, products or services available on such other sites.

You may provide a link to Louie Daniele  Website on another Website, provided you agree to the Link conditions described below. By establishing a link to a Louie Daniele  Website you agree to these link conditions.

That the link solely consists of the "Visit Louie Daniele" link button, with image and text supplied by LD;
That you will update all images and text within thirty days after receipt of notice of any changes from LD. LD may modify images and text at any time;
That the link must "point" to the URL "" and not to other pages within the LD Website;
That except for a limited, non-exclusive, non-transferable, royalty-free license to use the link on your website solely for the purpose of providing a hyperlink to LD's website, you acknowledge and agree that (i) LD's trademarks, name and linking button, including, but not limited to, the familiar "LD" mark, LD's website and its contents are and shall remain the sole property of LD, (ii) nothing in this agreement shall give you any right of ownership in the marks, link button or LD's website; (iii) you shall not now or in the future contest the validity of the marks; and (iv) you shall not take any action that would impair the value or goodwill associated with the marks, link button or LD's image or reputation; (v) you shall not use the link button in any way that might be misleading;
That you will not use the link or link button to disparage LD and its services;
That the appearance, position and other aspects of the link button may not be such as to misrepresent your relationship with LD, or present false or misleading impressions about LD or its services;
That the appearance, position and other aspects of the link button may not create the false appearance that you or any non-LD entity or any non-LD product or service is associated with, or endorsed, or sponsored by LD;
That the link, when activated by a user, must display this Website full-screen and not with a "frame" on the linked Website or use other techniques which alter the visual presentation or content of LD's website, such as the imposition of browser windows or third party content;
That the link button may only be used on your website, and not for any other purpose including, but not limited to promotion, advertising or publicity for your website;
That the link button must be displayed adjacent to a reference to LD or at the bottom of that same page;
That the link button must be surrounded on all sides by a clear zone. The clear zone must measure no less than the height of the button;
That you may not alter or change the link button in any way, including color, size, proportions, etc. or animate or change its perspective;
That you may not deviate or edit any of the technical code that accompanies the button;
That the linking Website may not contain materials that may be interpreted as distasteful or offensive and should be appropriate for all age groups;
That LD has the right to terminate this Agreement with or without cause at any time, and may amend this Agreement without notice at any time;
That you agree to defend, indemnify and hold Louie Daniele , its trustees, officers, employees, services, affiliates and agents from and against any claims, demands, damages, causes of action, loss or judgments arising from your breach of this Agreement or your hyperlink to LD's website.

You expressly agree that the use of LD's materials, logo, marks, link button and website is at your sole risk. LD does not warrant that its service will be uninterrupted or error free, LD provides this access "as is" without warranty off any kind. LD disclaims all warranties, express or implied, including, but not limited to the implied warranty of merchantability, implied warranty of fitness for a particular purpose and warranty of non-infringement. in no event will LD be liable for any direct, indirect, incidental, special or consequential damages including, but not limited to, loss of profit, loss of data, loss of business or other loss arising out of or resulting from this agreement or the use of any of the materials, marks or link button under this agreement or access to any of the services described in this agreement even if LD has been advised of the possibility of such damages. the foregoing shall apply regardless of the negligence of LD and regardless of whether such liability is found in contracts, negligence, tort or any theory of liability.

LD reserves the right to revoke its consent to the link at any time in its sole discretion by amending this Agreement.

Suspected Violations of these Terms and Conditions or Unauthorised Uses 
You shall promptly notify Louie Daniele  and the company, organisation, institution with which you are affiliated, or whose facilities you are using, of any known or suspected unauthorised use(s) of your account or the LD Website, or any known or suspected breach of security, including loss, theft, or unauthorised disclosure or use of your username, password, and/or IP address. Any use of the LD website beyond the scope or in violation of these Terms and Conditions of Use, knowing use of any password or username of another, or any fraudulent, abusive, or otherwise illegal activity, may be grounds for termination of your account, or termination of access to the LD website from your IP address, without notice and at Louie Daniele 's sole discretion. The foregoing includes but is not limited to activity by you that may burden Louie Daniele 's server(s) such as computer programs that automatically download or export content, commonly known as web robots, spiders, crawlers, wanderers or accelerators.



Education Section, Buying Guides, Buying Recommendations
The Education Section, Buying Guides, Buying Recommendations or any other related information available on this website does not make a claim to guarantee or warranty or appraise any of your purchases. You are advised to purchase as per your own discretion. Louie Daniele  is not responsible for the validity and does not guarantee the accuracy of the information provided in the Education Section, Buying Guides, Buying Recommendations or any other related information available on this website. The main objective of Education Section, Buying Guides and Buying Recommendations is to educate the website visitor about the products offered by LD prior to any purchase. LD advises that the website visitor makes use of this educational services to ensure an informed buying experience. 



Service, Product & Certificate Information 
We, at Louie Daniele, make every attempt to ensure that our online services, product & certificate information is as accurate, reliable and complete as possible. We attempt to describe in detail the product specifications and/or services we offer but in some cases the actual product specification and/or services offered and delivered may differ from the online information, as we are continuously changing, modifying and improving our product & services.

Louie Daniele  prepares certificates and reports in accordance with generally accepted gemological standards and grading techniques used at the time of the examination and makes no warranty or representation regarding any certificate or report. LD’s report shall not be regarded as a warranty of grading characteristics.

Most natural gemstones are treated or enhanced to intensify color, diminish imperfections and improve durability.

Diamond Certificates. When you order a loose diamond or custom-built jewellery, we ship it to you with the accompanying diamond grading report (also called a diamond certificate). These grading reports are detailed documents created by diamond grading experts at one of two highly-respected diamond grading laboratories - making it very expensive to replace a diamond grading report. Because of this, we require each diamond grading report to be included with each returned diamond.
If you do not include both the diamond grading report and appraisal with your return, you will be charged a replacement fee. 
Diamonds from Southern Africa. We are happy to provide a broad range of high-quality conflict-free diamonds from Southern African sources.

Policy on Conflict Diamonds
At LD, we only purchase diamonds through the largest and most respected suppliers who, like us, proudly adhere to and enforce the standards established by the Kimberley Process, an international system that police’s the trade of diamonds to ensure they are from sources free of conflict. We ascribe to the Ethical Pledge integrity and transparency standards. Read more on Ethical Pledge.




You agree to indemnify, defend, and hold harmless, Louie Daniele , its affiliates, parents, and their respective officers, directors, employees, agents, licensors, representatives, and third party providers to the Website from and against all losses, expenses, damages, and costs, including reasonable attorneys' fees, resulting from any violation of this agreement by you. Louie Daniele  reserves the right to assume, at its sole expense, the exclusive defense and control of any matter subject to indemnification by you, in which event you will fully cooperate with Louie Daniele  in asserting any available defenses.



Jurisdiction and Governing Law
This Website is controlled and operated by Louie Daniele  from its office in Pretoria, Gauteng, South Africa and in conjunction with our Website Licensors and third party service providers. This Website can be accessed from other locations. By accessing this Website, you agree that these Terms of Use shall be governed by and construed in accordance with the laws of the Republic of South Africa, without giving effect to its conflicts of law principles. You also consent to personal jurisdiction in Pretoria in the Republic of South Africa for any dispute arising hereunder. No software from this Website may be downloaded, exported or re-exported in violation of any law.



Contact Information
Please contact Louie Daniele  for information or permission to use Louie Daniele  intellectual property. If you have any queries or suggestions about our Terms of Use, please feel free to contact us at:
Louie Daniele 
Pretoria, Gauteng, Republic of South Africa 
Phone: +27-861-33-33-47


Product and Availability, Pricing
You may choose to view pricing and complete your order in any one of the following currencies: South African Rand, British pound, Euro and United States Dollar. 
If you're interested in a piece of jewellery that is currently on backorder, call us and we can tell you when the item will be back in stock. Sometimes with the volume of orders we receive, an item can go out of stock before we're able to post notification to the site. If this happens, we will notify you personally so we can help you find another item.
Infrequently, data (including prices) may be inaccurately displayed on our site due to system or typographical errors. While we make every attempt to avoid these errors, they may occur. We reserve the right to correct any and all errors when they do occur and we do not honour inaccurate or erroneous prices. If a product's listed price is lower than its actual price, we will, at our discretion, either contact you for instructions before shipping the product or cancel the order and notify you of such cancellation. If the order has been shipped, you agree to either return the product or pay the difference between the actual and charged prices. Our prices are also subject to change without notice and subject to changes in global commodity prices. We apologise for any inconvenience that this may cause. If you have questions please don’t hesitate to contact one of our Diamond and Jewellery Professionals at or dial +27861333347  (Customer Service hours: Weekdays 9:00 – 17:00)

International Shipments
Purchases made through our South African website may be shipped to addresses in Southern Africa and other African countries, Madagascar, Mauritius, the United Kingdom, Austria, Belgium, Bulgaria, Cyprus, the Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Lithuania, Luxembourg, Malta, the Netherlands, Norway, Poland, Portugal, Romania, Slovakia, Slovenia, Spain, Sweden and Switzerland.
We are proud to ship to customers in additional countries around the globe. View our Where We Ship page for a complete list of countries and to determine which of our three websites to shop. 

Importer of Record
When ordering from LD, the recipient is the importer of record and must comply with all laws and regulations of the destination country. Title and risk of loss for items ordered will transfer to the recipient upon delivery to the common carrier in the destination country.
Prior to delivery to the recipient, the shipment may be subject to customs fees, import duties, taxes, and other charges of the destination country where applicable. These charges are always the recipient's responsibility. For further details, read about Customs, Duties and Taxes.

Customs, Duties and Taxes
The customs office of the destination country may impose customs fees, import duties, taxes, and other charges to your international order where applicable. These additional charges required for customs clearance are the responsibility of the recipient. When your order arrives at customs either our shipper, or the customs office will contact you directly to arrange for the payment of any charges that may be due.
The table below shows estimated duty and tax rates. Please be advised that LD has no control over these charges. The actual amount charged by customs may differ from the rates below. Country of origin information for your order can be provided by our Diamond and Jewellery Professionals to assist in estimating import duties. Please contact your local customs office for further details.

Insert above mentioned countries here..

Value Added Tax (VAT)
Value added tax (VAT) will be applied for all orders placed on the South African website and delivered within the borders of South Africa. The VAT amount is calculated based on the current VAT percentage as indicated by the law of South Africa.  Please note that this charge will appear in the shopping basket after you have entered a shipping destination. 
No (zero)  Value added tax (VAT) will be applied to orders placed on the South African website and delivered outside the borders of South Africa. However, taxes, and other charges of the destination country may be applicable. 
The South African Revenue Services (SARS)  VAT Retail Export Scheme further allows the VAT amount to be reimbursed to customers when they purchase goods in the South Africa and then export them outside SA. 

For your convenience, we accept the following payment methods: 
Credit cards: Use your Visa, MasterCard, Diners Club or American Express credit card.
Bank wire: Arrange payment through your bank and receive a 1.5% discount. Goods will only be released upon authentic verified proof of funds in the bank account of LD. 
For orders under ZAR 150,000 or EUR 15,000 or GBP 10,000, we accept Paypal payment.
EFT (electronic funds transfer) 
“LD Finance” a Mobicred financial service. 

Note that orders shipping to International destinations outside South Africa will need to have a minimum order value of ZAR 10,000.00

Delivery and Insurance
Insurance and Risk 
All shipments are fully insured. That means that your order is always shipped risk-free. 
For orders shipping to the international countries the delivery insurance (or asset protection) will be provided by a premier global shipping company. A fee of 0.20% of the value of your order will be applied during the checkout process. This insurance protects your order from the time it leaves LD to when it arrives at your door. This policy is an agreement between the customer and the shipping insurance company. Details about the shipping insurance company and claims process will be provided to you, following your purchase, in your order confirmation email.
For added security, a signature may be required upon delivery of your LD order. Please make arrangements for someone to be available at the shipping destination to sign for receipt.

Alternate Shipping Addresses
If you prefer, we can ship your order to an address other than your billing address. As a security precaution, we require that your alternate shipping address be on file with your credit card company. This step helps protect you from fraudulent charges to your credit card.









Order Cancellation & Return Policy
LD offers customers 7 days from the day their order is shipped to cancel or return their order. If you wish to cancel or return your purchase, simply call a diamond and jewellery professional at or dial +27 87-700-1170 (Customer Service hours: Weekdays 9:00 – 17:00)  
The customer only pays return shipping fees. 
Note that once your item has shipped, your order cancellation will take effect after a) it is returned to LD, and b) our Quality Assurance analysis your diamond and verifies that it is in its original condition.
LD will not accept returns or exchanges on any order specific custom-made items or made-to-order items. Order Cancellations on Custom-made items and Made-to-order items carries a 20% cancellation fee. Your checkout and  invoice will stipulate if your order is custom made or Made-to-order. 
If you have questions about our cancellation procedure, please do not hesitate to contact us. 
Read more about our Returns Policy here > 

Comparison Purchasing
Very Important! To keep our prices low, we do not allow comparison purchasing. Comparison purchasing is the act of buying several of the same item, keeping the one you like best, and then returning the remainder. This causes undue restocking and inventory overhead and can be very costly. 
To confirm the quality of a diamond, please call one of our expert diamond and jewellery professionals and we would be happy to help you make your choice. or dial  +27 87-700-1170
(Customer Service hours: Weekdays 9:00 – 17:00)

bottom of page